The Dodge Heritage Series: Part 2, 1930-1939
Welcome back to the Dodge Heritage Series, a 10-part exploration of Dodge brand history. In this post — number two in the series — we look into some of the many technical advancements made by Dodge...
View Article2014 Dodge Challenger: The End of the Line Is a New Beginning
By Steve Magnante On Tuesday, June 24, 2014, the last 2014 Dodge Challenger rolled off the Brampton, Ontario, assembly line. Fittingly, the final example was a bright white R/T Plus 100th...
View ArticleJim Thornton’s Greatest Hits: Part One
We recently reported with sadness the June 2, 2014, passing of former Chrysler high performance vehicle development engineer Jim Thornton at age 77. Though you’d have to be a fairly devoted muscle car...
View ArticleStrong-Arming the HEMI® Engine: 1964 and 1965 HEMI Drivers Got an Added Workout!
By Steve Magnante As we celebrate 50 years of 426 HEMI® engine power, let’s remember that Chrysler Corp. actually created three distinct generations of this fabled dome-head power plant. The first...
View ArticleWatch Now: “Don’t Touch My Dart” Commercials
Here at Dodge, we take building cars seriously. But that’s not to say we don’t have a sense of humor. Take the latest advertising campaign for Dodge Dart, for example. We handpicked two of the...
View ArticleFunctionality Meets Performance: A Look at the Redesigned Exterior of the...
Whenever the Dodge/SRT® design team begins a vehicle project, two main objectives—functionality and performance — are at the top of the ledger, so it’s no surprise that those two principles served as...
View ArticleMeet The Wolf Driving the 2016 Dodge Viper ACR Into The Record Books
The 2016 Dodge Viper ACR has claimed 13 single-lap track records, setting a new mark for number of records held by a production car, and Chris Winkler has been behind the wheel for eleven of them. The...
View ArticleMeet The Snake Charmer Behind The Viper ACR’s Record-Setting Year
Tom O’Dell is something of a snake charmer. But we’re not talking about cobras and wicker baskets. As a tenured member of the prestigious Build & Development team at SRT® headquarters, O’Dell is...
View ArticleStriking the Right Balance – The Development of the Viper ACR’s Interior
"We wanted to make sure we didn’t leave any weight on the table that wasn’t completely necessary. But we also wanted to give the visual touches that reinforce that you are in a more track-focused car."...
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